UNITEA

Packaging Solution

Context: Moving beyond the functional "superfood" narrative to position matcha as a catalyst for human connection.

Year
2026

Three packages of Unitea organic matcha tea, including lavender, green tea, and coconut flavors, displayed against a green background.
Three packets of herbal tea with different colored labels, purple, green, and red, displayed on a green background.
A wooden spoon filled with vibrant green powdered matcha tea, with some powder spilled around it on a light gray surface. A pale green rectangle overlay contains black text about a packaging solution project for a powdered green tea product.
Infographic about packaging solution for organic matcha tea. It discusses balancing ideas of shared experience, gut health, and human connection, with diagrams and a package image showing organic matcha powder from Unitea.
Graphic design with green powder background, white outline of two faces in profiles, and the words 'United' and 'Thank You'.